"Green Isn't Always Greener" is a poster series campaign co-sponsored by the Ad Council and the Sierra Club to address misconceptions about recycled plastics, emphasizing that not everything put into the recycling bin is managed responsibly or sustainably. By highlighting the complexity of recycling processes, the campaign encourages consumers to think critically and advocate for awareness regarding the actual facts of plastic recycling. It reveals the powerful forces behind our plastic crisis: big oil's hidden hand in plastics, greenwashing tactics by manufacturing companies, and the mismanagement of recycled plastics.